Based upon feedback and encouragement from several close advisors (many who have since become clients), Whitney Communications, Inc. came to be. Driving this move was a convincing list of deliverables:

• Over 10 years (since 1992) of hands-on HTML experience.
  = Extensive experience with the nuances of HTML programming
  & No concern with providing "on the job" training for your Website designer.
  
  
• Single-job focus
  = Undivided attention to your sites development
  & No delays due to other client request
  
  
• Fortune 500 Experience
  = Take advantage of world-class association
  & Sensitive to infrastructure
  
  
• Small Business Experience
  = Relate to entrepreneur attitude
  & Understand need for efficiency
  
  
• Single person for design & layout, HTML, graphics, message
  = Ensures clear communication between each discipline
  & No misunderstanding of information between disciplines or waiting for chain-of-command to communicate
  
  
• I enjoy the work
  = Take advantage of my drive to learn about new/better ways of creating a compelling site
  & No concern with working with unmotivated partner (or assigned personnel)
  
  
• Extremely fast add/move/change
  = New ideas get implemented at once
  & Reduce gap between discovery of change need and implementation
  
  
• Sales/Marketing background (engage, create curiosity, establish credibility, craft the message)
  = Provide additional brain-power on techniques to engage/retain visitors, assist with collateral creation
  & No culture-clash between techno-guy and in-house marketeer
  
  
• Extensive experience in the business (sw, hw)
  = Provide additional brain-power on positioning
  & Minimal learning curve on products, service

As president of Whitney Communications, Inc. (www.whitcom.com), Scott Whitney draws on his experience as an award-winning Web site developer, multi-instrumental musician, and expertise in training hundreds of sales and marketing personnel on the techniques needed to effectively increase the probability of engagement with their targeted customers.

Before launching Whitney Communications, Scott's most recent position was that of Director of Financial Services & Electronic Commerce Marketing for Compaq Computer Corporation. While at Compaq, his expertise in Internet marketing and presence development earned him an invitation to join Compaq's Web Advisory Board as well as the opportunity to speak on Website design for The Conference Board (producers of the Consumer Confidence Index and Leading Economic Indicators).

Prior to joining Compaq in 1997, Scott was Director of Channel Development for NetFRAME, responsible for developing all Internet and traditional sales tools. Other positions at NetFRAME included Marketing Manager, Sales and VAR Communications.

Previous engagements were in corporate sales positions with Entex Information Services, Now Electronics, USMach Systems, and in the semiconductor services business with Varian Associates. Scott is a veteran of the US Air Force, where he held the rank of Sergeant in electronic warfare/electronic countermeasures.

Scott's resume is available for your review. (will create a separate browser window)